I was (& am still) floored by how hard it is to unearth original content made for, by, and about professional topics that originates from the minds & souls of women.
Tag: social media marketing
The Case For Writing (And Investing In) Your Brand Story
What’s your story? No, really. What is it? Humour me for a minute – let’s try an exercise together. I want you to think about how you might answer the above question. Try to formulate a storyboard in your mind …
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VidCon Australia: Defining Influence & Working With Influencers
When I flew to Anaheim last June, I wasn’t simply escaping a cold, wet, dreary start to winter in Auckland. I was on the hunt for sun, surf, summertime…and, something else entirely. Exactly what that ‘something’ was, I hadn’t a …
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Social Media Q & A: Influencers, Channels, & Trends
I’m a writer and photographer by trade (and by passion) – I’m also a woman who is hungry to learn.
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Social Media Is Dead, Long Live Social Media
A few evenings ago, I had the immense pleasure of sharing a room with about 70 local digital and social media minds to talk about the ever fascinating topic of Social Media ROI. I’ll be honest and tell you this: …
Social Media Influencers (one kid’s perspective)
On the drive to school this morning, while sipping a hot chocolate & telling me all about Minecraft and why I MUST LEARN TO PLAY, my daughter paused to ask me what I was doing recently at work – &, …
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